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Is your idea the next big thing?

Startup SuperNova is a collaborative project of KLAK – Icelandic Startups, Nova and Huawei, with support from Gróska, which seeks to build business solutions for the international market.

Superclass 6th - 7th of June

Phase 1

Mentorar sitjandi við borð
Startup SuperNova begins with a powerful Superclass where participants receive training and guidance in preparing an 18-month action plan for their projects. Superclass Startup SuperNova will be open to everyone for registration. Participation in the Superclass is required for those who want to apply to the accelerator itself.

Application deadline June 23rd

Phase 2

Kynning fyrir framan þáttakanda Startup Supernova
Participants must be ready with an 18-month action plan, which must be submitted with the application to the accelerator.

The top 10 startups will be selected to join a 6-week business accelerator

Phase 3

Samræður einstaklinga Startup Supernova
Up to ten companies have the opportunity to get a place in the accelerator, which lasts for six weeks. The aim of the accelerator is to speed up the start-up's progress and make them investable when the accelerator ends.

Investor day on September 20th.

Phase 4

Fasi 4
Startup SuperNova officially ends with an investor day where the start-ups present their projects to a full house of investors and other guests.

Platform for startups

Participation in Startup SuperNova aims to accelerate the progress of start-ups and make them a reputable investment option. Participants receive education and training in the development of business ideas and access to a group of leading experts, including experienced entrepreneurs and investors. Startup SuperNova starts on the 6th - 7th of June with a powerful Superclass followed by a six-week business accelerator organized by KLAK - Icelandic Startups, which has decades of experience in managing business accelerators and supporting start-ups. Startup SuperNova will then conclude with an impressive investor day on September 20th.

For who?

We are looking for strong teams with smart and creative business solutions that have the potential to compete on international market. The accelerator is a springboard for start-up companies and is a great platform for further development of innovative projects within well-established companies. When reviewing applications, the uniqueness and novelty of the idea, the market to be appealed to, the composition of the team and their interest and willingness to go beyond the comfort zone and work diligently towards their goals are taken into account.


The teams selected for participation will have access to fully equipped work facilities during the project. We encourage you to take advantage of the opportunities that come with being alongside other entrepreneurs. An organized program takes place every week. Participants must take part in the preparations for the investor day of the project and the final day itself, which will take place in Reykjavík, on the 20th of September.

Is the accelerator also for companies that are already in business?

It is not a requirement that the companies are newly established, as it is common for new ideas to emerge from the employees of more established companies. Such companies can send teams to Startup SuperNova to further developing of new ideas or technologies.

The application process

A team of experienced individuals will grade the applications once the deadline expires. Around 20-30 teams will be interviewed and from those teams we will decide on the final 10.

How much does it cost to participate?

Participation in the accelerator is free of charge.

Is my business idea safe in your hands?

Yes. All applications are treated as confidential information.

Where is Startup SuperNova based?

Startup SuperNova is operated in the heart of the Science Parks in Gróska, where you can find the home of innovation and entrepreneurship in Iceland in close proximity to universities, the hospital and many of the country‘s leading innovation companies. This location provides a unique opportunity for experimentation, learnings, and value creation.


Access to work facilities and high-speed internet connection. Participants will have access to a large group of leading experts and a number of opportunities to strengthen their network and promote their idea. We offer a full program during the accelerator, which aims to further develop business ideas and bring the product to market.

The application process

In order to apply to Startup SuperNova, participants must have attended a two-day Superclass where the focus will be on preparing an 18-month action plan that must be submitted with the application. After the Superclass ends, participants have about two weeks to complete the application and apply to the accelerator itself. A panel of carefully selected experts will review the applications and grade them. It is expected that between 20 - 30 teams with the highest scores will be invited for an interview and finally ten teams will be selected to participate. The result will be announced well in advance before the accelerator starts on August 6th.

Any more questions?

Please contact us via email at